Plan a product launch with your coding agent.

Start with the released version and the task it helps people finish. Prepare the launch message and its destination, then check both before publishing.

Reviewed · Sources

Put it into practice.

  1. Confirm what is available.

    Compare the release notes with the live product. Record plan or device limits beside each claim. Keep unfinished features out of the announcement. A merged change still needs a release check.

  2. Choose the reader’s task.

    Describe a situation your audience recognizes, using customer questions or existing research. Pick a place to reach those readers. Label the choice as untested if you lack results.

  3. Prepare the destination and demo.

    Check that the landing page explains the same feature as the post. Draft a short demonstration with sample data, plus the caption and call to action. Sprid’s bootstrap instructions use your product and existing marketing material to recommend a route and prepare its first draft.

  4. Review the launch checklist.

    Open the destination link and try the promised action. Check the demo against the caption. Save approved drafts with their channel and timezone. Agree on the schedule before booking.

A launch checklist with an actual subject.

Proposed launch for a fictional client-feedback app adding image annotations.

Reader
A designer collecting feedback on a draft homepage.
Promise
Mark the part of the screenshot you want changed.
Demo
Upload a sample screenshot, add a comment and open the shared review link.
Destination
Explain image annotations on the landing page. Check the signup path.
Result to inspect
Track visits and completed first annotations, where measurement exists.

Try it with your agent.

Paste into your agent
Read our launch plan and voice guide. Check which features are released and record their limits. For [audience], prepare a checklist around [task]. Recommend a channel using available evidence. Draft a demo outline and caption. Check the destination against the promise. Include sources, unresolved checks and the result to measure. Keep usable drafts. Do not publish, schedule or spend without my approval.

Keep the measurement question specific.

Decide what useful action would count as a result before launching. If you cannot measure that action yet, record the gap. Post views alone cannot establish that someone used the feature.

Can I use Codex, Cursor or Claude Code?

Use the coding agent that has access to your project. Follow its Sprid setup guide for connected actions. This checklist does not assume a successful connection.

What should I save after launch?

Save published links, the launch date and offer changes. At review, compare the result with your original question and choose the next edit.

Sources and what was checked.

  1. Sprid’s bootstrap instructions use your product and existing marketing material to recommend a route and prepare its first draft.

    Documentation reviewed · Checked

    The published bootstrap workflow for a coding agent with access to the project.

    These are workflow instructions, not a tested launch result or a guarantee of audience demand. Public actions require separate approval.