Sprid or hiring a marketer.Or, more often, doing nothing.
A freelancer brings judgement and costs a retainer. Sprid collects your numbers, sends the weekly digest and runs the publishing schedule, and your agent does the analysis and drafting in your repo. You decide what to approve, and what to hand to a marketer if you have one.
Your numbers from the tools you already use.Post to 7 channels through their official APIs.
- App Store Connect
- Google Play
- Search Console
- PostHog
- RevenueCat
- Stripe
- Cloudflare
- TikTok
- YouTube
- X
Where each one fits
| Sprid | A freelancer | Nothing | |
|---|---|---|---|
| Monthly cost | $49 to $399 | A four-figure retainer | $0 |
| Knows your product | Reads the repo | After you teach them | - |
| Knows what shipped | From the diff | If you tell them | - |
| Needs managing | Review the weekly plan and approve the work | Briefs, calls, feedback | - |
| Judgement about strategy | Written principles, with sources | Theirs, possibly excellent | - |
| When it leaves | You keep the files | The context goes with them | - |
| Across a portfolio | Every app in one place | One retainer per app | - |
| Happens at all | Weekly | Yes, that is what you pay for | No |
The freelancer column is a rough market range. A good one is worth more than the range suggests. For most readers the honest comparison is the third column.
A good freelancer will do better.And costs a four-figure retainer.
You are paying for judgement
The best ones are worth several times the retainer, and it takes about three months to find out which kind you hired.
They need managing
Briefing, reviewing and chasing a contractor takes time out of the week you wanted for building.
What they know leaves with them
With Sprid, the voice guide and the plan are files in your repo.
Most solo developers do nothing.The weekly digest is there for that.
Marketing never feels urgent
Bugs have users waiting on them, so they win the afternoon.
The weekly digest brings you back
What moved and the next thing to do, ready for your agent to pick up in the repo.
The agent knows what shipped
Your code, releases and Sprid’s numbers are in one place, so the next task starts from last week’s results.
What a plan gets you.From $49 a month.
You review the work
Choose the next actions with your agent, then approve the content and schedule in Sprid.
Several apps, one plan
One workspace holds several apps. A retainer per app rarely adds up.
Or hire someone and give them Sprid
A contractor who starts with the numbers connected and a queue running is useful from the first week.
Questions
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Will this replace a marketer
No. It is for when you have no marketer and nothing is going out.
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I already have one
Give them the account. The connected numbers, the queue and the renderer do the repetitive part of their job.
-
How much of my time
Plan to read the weekly digest with your agent and approve the work it prepares. The time depends on your apps and how much you choose to publish or change.
-
Can I hand it a strategy
Yes. The principles it works from are files you can read and edit in your repo.
Ship the marketing.
Install the free plugin and your agent reviews your app and drafts a first post. With a plan you get the dashboard and scheduled posts.